+61 (0) 400 960 806

Use social media to drive sales for your business

Social media should do more than building brand engagement.
At Xpand we believe your social strategies & activities must become part of your sales funnel.

Yes, use social to drive lead acquisition. Yes, use social to grow an engaged community, but, don’t stop there.
If your social activity isn’t driving sales, then you maybe wasting precious time, efforts & budgets on your social media.

We create social strategies that are in-line with key business objectives.
We tracking, monitor & analysis every single activity so that we can
optimise, to maximise & continue to increase results month on month.

Grow your business through social advertising

Did you know that Australian's spend 20% of their mobile time on either Facebook or Instagram?

Facebook offers some of the most powerful, innovative and advanced ad units & targeting in the digital space.

Their is a plethora of Facebook & Instagram Ad types to suit your business needs such as; 
website conversions, lead generation, local awareness, clicks to website, store visits, 
event ads, offer ads, fan acquisition & engagement ads, & brand awareness.

Facebook has a tool called Lookalike Audiences which helps find your valuable potential customers
who are similar to those who visit your site or are already in your CRM.

We help businesses acheive key business goals, through social advertising in
placement, management & optimisation.

Gain new customers & leads from your social media

Facebook & Instagram Advertising is going to drive more customers & leads for businesses in 2017 than any other paid channel.
You'll need to have the right strategy and execute with agility and precision to succeed.

If you have a long sales cycle, you need to influence decision makers wherever and whenever they do research.

Reach your target audience through a variety of different ad types for Lead Acquisition such as;
lead ads, canvas, and instant articles.

Facebook Lead Ads elimiate the need for users to fill out a form by using pre-populated data and cutting out the landing page step, 
which skyrocket's conversion rates and becomes very cost effective for B2B companies.


Create visual content that connects to your social audience

You have heard it so many times in the digital marketing world 'content is king', well now 'video is queen'.

By 2018, video content will represnt 74% of all internet traffic! 
Facebook videos generate 16% more engagment per post than images.

Facebook invests heavily in video, looking to steal time and attention away from TV and movies. 

Most business owners believe that video is expensive and out of their budget. 

We create affordable bite-sized video content that speaks & connects with your audience & brings your brand story to life.
We have cost-effective video packages that start at $500.

Accountable & measurable social media strategies 

Many businesses find social media overwhelming, there are so many networks available, and they're always
adding new features for you to learn and intergrate into your plan. 

If you dont have a full-time team of social experts at your disposal, your success 
on social will be minimal.

Depending on the scale of your business, your digital & social strategies might involve multipule
goals and a lot of moving parts.

At Xpand we are able to deliver 360 social strategies that integrate with
all your current & future digital & marketing activities. 

We develop strategies for our clients with the key focus on results and KPI's.
So that your social media marketing is in-line with your overall business marketing goals & objectives.